Fostering agency near Haverhill uses eye-catching video to recruit more fosterers
Thousands of children desperately need foster care, but many potential carers are put off by negative stories in the media.
With that in mind, a fostering agency based in Great Wratting, near Haverhill, has launched a new recruitment drive, with an attention-grabbing video commercial.
"A lot of people who could be excellent foster carers don’t even apply because they’ve been put off by things they’ve heard or read," said Mick Jillions, director of Little Acorns Fostering.
"Of course fostering is a challenge, but the most important thing is that they want to look after a child. All they really need is love…and a spare room."
The video shows a couple so desperate for a child that they adopt a rather unusual substitute - a mop.
And it shows how much better their later years might have been, at every stage, if they’d chosen foster care instead.
Its message is simple: #swapthemop and put your love to better use.
As Mick explains: "The emotional rewards of fostering are enormous, for the carers as much as for the children.
"But those stories aren’t getting heard, and people are missing out on an experience that quite literally changes lives."
The team at Little Acorns are totally committed to helping their foster carers and provide the very best training and support.
As one carer put it: "There is always someone at the end of the phone, day or night."
Little Acorns Fostering was officially registered with Ofsted in 2013, and in November 2017 they were rated ‘Outstanding’.
Mick and his wife Cheryl have always aimed to provide the best possible support for children and foster families alike.
Drawing on Cheryl’s 30 years of experience in Social Work and Foster Care and Mick’s proven management skills, they have built a thriving and successful fostering service. But many more carers are needed.
"We’re hoping our video will really encourage people to learn more about fostering," said Mick.
"And what better way to start the New Year than by reaching out to help a child in need?"
To find out more about fostering visit www.littleacornsfostering.co.uk, call Little Acorns on 01440 732010, or email firstname.lastname@example.org.
More by this authorSteve Barton