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New website launched to promote charity’s work




L-R: Jim Carr (marketing co-ordinator at Mackman), Stephen Tosh (Smile of Arran Trustee), Alison Tosh (Smile of Arran Trustee) and Bruce Burgoyne (creative lead at Mackman) ANL-150819-120435001
L-R: Jim Carr (marketing co-ordinator at Mackman), Stephen Tosh (Smile of Arran Trustee), Alison Tosh (Smile of Arran Trustee) and Bruce Burgoyne (creative lead at Mackman) ANL-150819-120435001

The first website has been launched by The Smile of Arran Trust - a Sudbury charity named in honour of Arran Tosh, who died aged 13 shortly after being diagnosed with a brain tumour.

Although he lived and went to school in Sudbury, Arran was known to many in Haverhill, where he was a member of the town’s award-winning amateur dramatic group, Centre Stage Company

“Our primary goal is to provide financial assistance to individuals and families who have a child or young adult who has been affected by a brain tumour or brain cancer,” said Alison Tosh, Arran’s mum and co-founder of the charity.

Alison added: “Brain tumours and brain cancer kill more children and adults under the age of 40 than any other form of cancer, but there are limited funds available to support sufferers and their families.

“We hope that by having a website we can raise awareness of the disease, reach more people affected by this type of cancer and increase the amount of support we can provide.”

The Smile of Arran Trust called on the support of local Sudbury marketing agency Mackman to help them develop its new website.

“When the Smile of Arran Trust got in contact with us, we were more than happy to donate our time to such a worthy cause.” said Paul Mackman, director at Mackman.

“Having previously met Arran, I was, like many people in the area, deeply moved by Alison and Stephen’s story and appreciated how important it was to offer our help and support.”

The new website, launched this month, shares Arran’s story as well as offering families and individuals affected by a brain tumour or brain cancer the opportunity to apply for supportive grants.

The website shares the latest fundraising efforts by supporters of the charity and provides information on how to donate.

Visitors can also see where the globe-trotting Smile of Arran wristbands have managed to travel to, sharing Arran’s story and raising awareness of the charity all over the world (www.smileofarran.org/smile-of-arran-wristband/).

“The experience in dealing with the Mackman Group has been inspiring,” said Stephen Tosh, Arran’s Dad and co-founder of the charity.

“They not only elicited an understanding of what our requirement was, but through their experience of website development and marketing, they have developed a website that we are really proud of.

“The site not only looks great but through their training and support we are able to keep adding to the site as the charity develops.”

The new site can be viewed at www.smileofarran.org



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